Providing data strategy that drives actionable insights. 

Headquartered in Auckland, Datagems works closely with companies to find hidden gems in their data. This means finding and developing new analytics and insight that make businesses run at a higher level. Helping customers identify underutilised data they already collect, or integrate new data that can provide augmentation instead of leaving it in hidden silos around your business. Datagems specialises in shining the light on this data to increase productivity and ROI. We help customers by building insight and analytics that drive actionable insight.         

Director, Scott Elliott and his team of specialists bring over 20 years of experience in the data analytics and software development, working the latest tools and technology for a diverse range of companies across all industries. Spanning knowledge areas such as IoT, location insight and customer segmentation. Datagems passion lies in making the data that you already collect work for you in a simplistic way that you can use to make powerful decisions that will move your business to the next level and stay ahead of the market.

Our firm specializes in advanced analytics, from the seed of an idea to the implementation of new analytic insights that drive better business outcomes. Whether you’re to looking to increase revenue or decrease costs. We bring extensive experience and professionalism to every use case. We customise our support to your business needs and concerns. We’re on the pulse of modern technology and platforms, and have monitored their evolution to create our own technical approaches—all to give you exceptional advice that will last for years to come.

You have the answers in your own business for accelerated growth, you just need to know how to find those hidden gems and that's where we can help. Get in touch with us to set up a free consultation so we can understand your needs and where you want to take your business.




Level 3

33-45 Hurstmere Road
Takapuna, 0622



(+64) 9 486 3639

Areas of Expertise

Data Strategy

The world of data  is ever growing and evolving exponentially day by day. How do you know if you have the right data and at the right time. What data is important to your business today and in the future. Are there opportunities in your data to grow profit or reduce cost? But it seems too complex, that’s where Datagems come in.


The internet and technology are so pervasive that we can’t remember having ever lived without them, it make our lives easier though not always simpler. Datagems helps customers identify underutilised data they already collect,  or integrate new data that can provide augmentation instead of leaving it in hidden silos around your business. Datagems specialises in shining the light on this data to increase productivity and ROI.

Location INSIGHT

With the explosion of smartphone Apps and the internet of things (IoT) we now have a deeply connected world where everyone knows where everyone is. But do we really understand how this impacts your ROI. Location insight unlocks potential in your business in a way not possible before. Datagems can help your business to understand how location data is important to you.


You are probably doing this today and don’t even know it. Embedded analytics are being integrated inside applications and processes more and more today. It is allowing your business to turn data into a product. It allows casual and business users to consume the right insight to support their decision making. At Datagems we love embedding analytics and turning your data into products.


There are many ways to segment your customers. Whether it be by your customers needs, past behaviours or their demographic profiles or locations. Datagems can help you divide your market into meaningful, targeted and easily measurable segments. We take a holistic approach, so your company can get the best competitive advantage.

Data Visualisation

We think visualisation of data is important, identifying trends and patterns in your business is a key to success. We call it actionable insight and we love finding it for our customers. Good visualisation tells you exactly where to look in your business and we think that's great.

We must all obey the great law of change. It is the most powerful law of nature.
— Edmund Burke


Let's Chat.

Use the form below to contact us regarding your enquiry. To help us best service your enquiry, we recommend that you first describe the issue you’re having before telling us what you want to achieve. You may also email or call us to make an appointment.

For job opportunities, please email us your resume. We’re always looking for new and exceptional talent to lead the firm into uncharted fields of practice.

Name *
Please do not include confidential or sensitive information in your message.